Carter, David

David M. Carter is the Principal of the Sports Business Group and a consultant for the sports and entertainment industries, specializing in strategic marketing.  He is also the Executive Director of the University of Southern California’s Sports Business Institute and an associate professor of sports business at USC’s Marshall School of Business.  Mr. Carter is a regular commentator to national media, and the author of four books about the sports business industry, including Money Games, featured in his Rorotoko interview.

On Rorotoko:

On his book Money Games: Profiting from the Convergence of Sports and Entertainment
(Our Cover Feature of May 03, 2011)