Geoffrey Jones


On his book Beauty Imagined: A History of the Global Beauty Industry

Cover Interview of January 02, 2011

Editor’s note

Originally, this interview ran on the Rorotoko cover page under the headline

“A story of beauty, entrepreneurship, capitalism, democratization, globalization, prejudice, legitimacy.”

We highlighted two quotes.

On the first page:

“Attractive people earn higher wages, and are more likely to be acquitted by juries, than people deemed to be less attractive.  I explore whether the beauty industry has done a good job as a gatekeeper of what is considered attractive.”

On the second:

“At the beginning of the nineteenth century, perfume was still being drunk as a health product, including by Napoleon, and was rarely applied to the skin.  Men and women used the same scents.  And Britain was a larger producer than France.”