Lawrence B. Glickman


On his book Buying Power: A History of Consumer Activism in America

Cover Interview of October 26, 2009

Editor’s note

Originally, this interview ran on the Rorotoko cover page under the headline

“On the history, logic, and morality of consumer activism.”

We highlighted two quotes.

On the first page:

“Consumer activists proclaimed the ‘death of moral distance’ long before recent debates about the need to ‘think globally.’”

On the second:

“The core principles of boycotting–such as the use of the modern sounding phrase ‘conscientious consumer’ and the concept of long distance solidarity—were firmly in place by 1880, the year that the word ‘boycott’ was coined.”